Advertising for the Female Gender

Second part of that advertising research, focusing on females advertising. Hit the jump for the advertising goodness. Hit the titles for links. Boris Johnson unrelated, but awesome none the less.

Herbal Essences "Intensive Blends" Print

This herbal essences advert, promoting a new 'flavour' (for lack of a better word) is clearly aimed towards women as it uses the tagline - "Until now, you've only fantasized about it being this intense". This is a pun on female orgasms in reference to the enjoyment of washing your hair (!?).





Diet Coke Hunk 2008

Keeping in theme with their famous advertising of years gone by, diet coke have released a new advert featuring another hunk and aiming at fashion and diet conscious women (In response to declining sales for men the Coca-Cola company released Coke Zero).

Aero Chocolate Hunk 2008

In the vein as the diet coke advert, this Aero advert uses an attractive male to appeal to women.

Sheila's Wheels Advert

The product is aimed towards women but the advert is just plain annoying according to EVERYONE i know. But still, its pink.

Dove "Beauty has no age limit" campaign

A little to big to embed and shrink so hit the link for it. It is and advert aimed towards all women, be it old or young.